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LED screen companies: do their own "King", do not do other people "followers""!
Time:2017-10-30
Editor: breeze   article source: LED large screen network
Review the course of development, China's LED display industry as a whole, each stage has its "magic weapon to defeat the enemy":the product is king, the market is king and the price is king, after all, the "King" is a direct manifestation of the characteristics of the market, is also the time of the development of the industry to a certain extent must be experienced by the stage, although there are good bad, but to a certain extent on the development of the industry play a role in promoting, a lot of "King" is the process of industry development marks, both to the industry left a valuable experience, but also had a profound lesson, worthy of reflection and improvement of the industry.
At present, many manufacturing industries in China are in "abyss of suffering", the change is imminent, and the LED display industry has entered the critical period of transformation and upgrading. So, what will the future market be king?
Overthrow the original pattern and reconstruct "Wang Quan""
In fact, in the LED display market competition, the so-called "King" is not necessarily what the "King", but it is a key period of market strategy, or is a focal point to grasp the market only, its as the "King" of the "King", but is described at the time of its importance, not the "King" will be able to determine the market.
In the early development of the industry, advanced to occupy the market opportunities, there is a "first king"; the development of the industry to a certain stage, the contradiction between technology and quality outstanding, there is a "technology is king"; and in the period of rapid development, enterprises began to screen staking, the scale effect is appeared. The size of the king "; the industry began to shuffle a strong period of feudal lords vying for the throne, and had" left for the king "; and the industry mature period, the channel is highly concentrated, will have a" channel is the king ", the competition in the global market to accelerate the background, brand effect is more and more can play a huge role," the brand is king "also began to others that the talent shows itself, have now reached the age of experience economy, it should be" experience is king "," the user is king"... .
In fact, no matter what is king, in fact, according to their own reality, according to their own characteristics, what is missing, what you need to fill is your king". Not what other people say is "King", "what you have identified together with the king". In that case, it will fall into a dead end of dogmatism, and the correct one must not deviate from its own reality, and not blindly follow the trend.
The current market competition environment and user thinking are changing (purchase ability promotion, purchase concept is becoming more and more mature), channels are also constantly change (from the past single line channel change channels, industrial pattern is parallel) (the past are change rapidly with the upstream and downstream enterprises share very clear, now to the industrial chain transfer, play the ecological chain). Only to constantly update their upstream!
The best way to the future is to keep pace with the times, look at the current market and social focus, combined with its own characteristics to find the market theme, rather than what the market hot chase followed the booing. LED screen enterprises need to always adhere to a point - take their own market development path, to create their own market theme to allow others to follow suit, to be an excellent brand leader, to do their own "King"!
(source:www.led-100.com)

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